Third, perhaps most importantly of all, I contextualize authors’ points with points from other books that either serve to strengthen, or weaken, the arguments made. However, taking notes is a time consuming process that many busy students and professionals opt out of, so hopefully these notes can serve as a starting point to which you can append your own thoughts, marginalia, insights, etc.
Second, as I discuss in the memory mental model, time-delayed re-encoding strengthens memory, and notes can also serve as a “cue” to enhance recall. First, they may help you decide which books you should put on your shelf, based on a quick review of some of the ideas discussed. I provide these notes and analysis for five use cases. Even if it was comprehensive, you would be depriving yourself of the vast majority of the learning opportunity by only reading the “Cliff Notes.” Do so at your own peril. Much of the below will be utterly incomprehensible if you have not read the book, or if you do not have the book on hand to reference. It was primarily created for my own personal reference. This commentary is NOT a comprehensive summary of the lessons of the book, or intended to be comprehensive. I MPORTANT: the below commentary DOES NOT SUBSTITUTE for READING THE BOOK. Reread Value: 3/5 (Medium) More Detailed Notes + Analysis (SPOILERS BELOW): I recognize this may sound like an odd pairing, but “the US has a nearly infinite supply of natural gas” would’ve been a phenomenal answer to the Peter Thiel “what’s something true that nobody agrees with you on” question circa-2007 – as Zuckerman makes clear. “ Zero to One” by Peter Thiel ( Z21 review + notes). Similar to how Zuckerman here presents the almost-Chesapeake (Dvorin), Stone does a good job of looking at the almost-AirBnBs and Ubers. “ The Upstarts” by Brad Stone ( TUS review + notes). It provides some context on what happened to poor Sanford Dvorin. skill with a memorable “two jar” model and discussion of path-dependency. “ The Success Equation” by Michael Mauboussin ( TSE review + notes) – a great exploration of luckvs. Reading Tips: no special approach necessary if you want to go deeper, I’ve provided some more color on specific oilfield topics in the notes and analysis below. You should buy a copy of The Frackers if: you want an easy, engaging read rich in business lessons. packaging, incentives, n-order impacts, agency, stress / humor / gratitude, schema, confirmation bias, overconfidence, bottlenecks, nonlinearity, leverage, local vs. Mental Model / ART Thinking Points: luck vs. At times he does seem a little enthusiastic, but I don’t view that as problematic. Lowlights: There’s not a lot to dislike here I think Zuckerman is generally balanced in his approach.
Zuckerman generally does a good job of not falling prey to the narrative fallacy and presenting the success of the protagonists as inevitable: Souki succeeds (I guess) in spite of himself, while George Mitchell gets his reward only after decades and hundreds of millions of dollars of work, and Sanford Dvorin has no happy ending at all. Highlights: The book is chock-full of business lessons and is extremely readable / fast-paced, with few wasted words or pages (a rarity). Zuckerman doesn’t have the writing “flair” of Jonathan Waldman in Rust: The Longest War, but the book is extremely engaging, yet does a good job providing thought-provoking history and not oversimplifying things (based on my research on and investments in various oilfield products vendors). the oversupply-driven oil price crash and also Aubrey McClendon’s not-officially-a-suicide, add even more layers to the book’s lessons). Summary: It’s hard for business books to stand out because there are so many of them that teach similar lessons, but The Frackers stands out as special: I liked it even more on a reread in 2018 than I did on my first read in 2014 (particularly because real-world events subsequent to the book’s publication, i.e. Learning Potential / Utility: ★★★★★★ (6/7)Ĭhallenge Level: 1/5 (None) | ~400 pages ex-notes (432 official)īlurb/Description: WSJ reporter Gregory Zuckerman provides an extremely engaging yet thorough history of how fracking revolutionized domestic energy production. Overall Rating : ★★★★★★★ (6/7) (standout for its category) Poor Ash’s Almanack > Book Reviews > Business / Finance
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